This project was developed while contracting with Bluedoor, a healthcare and life sciences growth and marketing agency.

iNvicta was originally a program designed to help high school and college level athletes gain soft skills and prepare them for their career. I was provided the logo as well as the mascot for the program, but the overall identity needed to be more robust to support an array of educational materials. Utilizing these starting elements, I designed an engaging look that was easy to follow as a user navigated across the program.