This project was developed while contracting with Bluedoor, a healthcare and life sciences growth and marketing agency.

Genomics is a platform that can identify an individual's risk for developing certain diseases by analyzing their genome. I helped develop collateral pieces as well as a social media campaign to explain how Genomics is different from other genetic testing platforms.

Brochure
This piece outlines how Genomics and their platform can enable people to live longer, healthier lives by identifying their disease risk. It has a bright, clean look that closely follows their branding to ensure they are a recognizable leader in their healthcare sector.

Social Media
A campaign that features carousel, individual, and video ads explain how the Genomics platform can discover a person's risk for developing many common diseases, rather than just rare ones. The compact nature of the ads meant that the language and design had to be clear and concise, a challenge considering the complexity of the subject matter.. I crafted the copy and visual design for each ad, facilitating accessibility and understanding to the viewer.